I met her just once in person. I felt embarrassed after asking about her arm in a sling when she told me why it was. But she instantly put me at ease and we went on to have a nice chat. Goodbye
I had the fortune of being interviewed & quoted for this story Mashable.com story, “7 Tips for Marketing to Moms” where I talk about a Hallmark television ad, Tinyprints marketing campaign, mom stereotypes, Facebook, Klout, and social media influence.
Did some work for American Bronzing recently. NEW Tag Line: “Preserving your Family’s Most Precious Memories” NEW Web Site Design: www.AmericanBronzing.com NEW E-Commerce: Orders and credit card processing online NEW Social Media Established: Blogging, Facebook, Twitter, and RSS
Presented, Sampling, the Hot Targeting Tactic, to the attendees at the 2011 INDA Vision Consumer Products Conference.
There’s never been a better time to start an online business or expand a business online to tap into the mom market. Here’s a story I wrote on the one thing you must do to be successful, The One Thing You Must Do
10. Email marketing Defining boundaries and setting expectations are important in any relationship. When asking for a user’s email address, be crystal clear with the email opt-in language. Ambiguity here can crush involvement and ongoing attention, while increasing the rate in which
Some businesses appear to take shortcuts in understanding and reaching out to mothers. Here’s a mistake they make.
I’m at BlogHer now and haven’t posted in over a month. DOOOAH! Here are my tweets from BlogHer’10. Does this post count?