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Kevin P Burke

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Category: business

business, marketing, mothers

Marketing to Moms on Facebook

Research is one of those things that I don’t love to do. It takes a lot of work and writing (and rewriting) to produce a quality survey that will measure the attitudes and opinions of respondents well.  On my latest research project,
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January 29, 2010January 29, 2010KBfacebookLeave a comment
business, marketing

Covet The Mom Who Blogs

Wrote a story for Happi.com recently. Excerpt: “Businesses covet these moms who blog because of their influence. Mothers trust other mothers because they’ve walked the walk.When a mom blogs about her opinion on a product or service, other moms respect that opinion
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December 14, 2009KBLeave a comment

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