Google getting a lot better at marketing
Google marketing efforts used to be pretty weak. Often, for certain products, it seem like there was not at all. And the way their Search product grew, who needs marketing anyway. Well, many of their other products do. And they really seem to be finding their legs on how to communicate. Google has some of the best technology, but now they seem to understand that features don’t connect with a mass audience. Only messages that are built on emotion do.